Way back in 2009, Ironwood launched India’s first Sports Management program. Over the years, the program was offered from Jai Hind College, Churchgate, Mumbai. The acceptance of the unique concept by the Industry and students alike led to the evolution of the current program at Ironwood to the Business of Sports and the dynamic and ever-evolving Industry. The leadership status continues and Ironwood is the only Institute that offers an immersive experience to the students at its overseas campus in Dubai beyond a student tour overseas. Acknowledging the level of professional training imparted, Dr. Homi Bhabha State University has partnered with Ironwood for the Bachelors in Sports Management program offered at Sydenham College of Commerce & Economics.

Ironwood Sports Management Global Academy (I5MGA) is a leading academy in grooming young leaders for the Sports Management industry. It aims to train candidates with the right talent that can help grow the business of sports. With a panel of experienced faculty and a rich exposure to the global sports industry and a global internship, ISMGA offers a unique blended learning experience. ISMGA is an initiative by Greycells Eductaion Limited, that has pioneered industry focused training in areas including Sports Management, Wedding Planning and Advertising & IMC in India & UAE Ironwood provides career-oriented courses for individuals interested in Sports Management encompassing Strategic Management of Sports, Sports Marketing, Sports Facility Management. Sports Risk Management, Athelete Management, Team Management, Sports Journalism, Use of Digital Media in Sports and Sports Entrepreneurship.

The courses are offered to students from all streams, working professionals or entrepreneurs-those who may be looking to make their passion of sports into a lifetime career in the Business of Sports With industry-curated course content, ISMGA, strongly focuses on enabling the optimum blend of classroom training and experiential sports management through hands-on experiences with live projects and internships. Special modules for soft skills, getting industry ready, presentation skills, interview skills are designed for over all professional growth of the students.

ISMGA also extends a global immersion program to its students that expands the students experience professionally & individually: This gives the students an opportunity to expand their network with global professionals and volunteer on global mega events. The course is very popular with people from diverse backgrounds like CA Engineers, sports enthusiasts coaches and anyone who wants to turn their passion for sports in a profession.